About Northland Equipment Co. Inc.

In today's day and age, longevity is rare and welcome quality that many companies just don't have. The staff at Northland Equipment celebrated our 81st year in business this year and keep pledging to keep the company growing. In fact, they're working harder every day with the intentions of being here for the long run; paving the way for our 100th anniversary down the road

During the first 81 years, we've set down some very deep roots and made a great deal of friends along the way. Our legacy is based upon serving some of the hardest working, most productive individuals we know. We've been working hand-in-hand with everyone - from dealerships, contractors, large and small fleets, landscapers, municipalities, and consumers since the day our doors opened back in 1937. Our staff provides the best products and service possible on a daily basis while looking for those flexible solutions to keep your business productive and your fleet running efficently. Our next 81 years will be just as impressive.

Northland Office Staff

Northland Equipment Office Staff

Why Choose Us

Experience

Northland Equipment has over 80 years of experience providing quality truck equipment for our customers in Wisconsin and Illinois.

Professional Expertise

Our entire team at Northland Equipment is focused on providing knowledge and expertise for all your truck equipment needs. The team takes pride in both knowledge and their ability to provide industry leading solutions which exceed expectations.

Quality

Our quality products and comprehensive installation services are designed to provide you with a finished vehicle which conforms to your specifications.Every single upfit performed at Northland Equipment receives a complete multi-point Quality Inspection before it leaves our facility. We strive for perfection on every single truck.

Leadership

Our management team is comprised of leaders who are industry experts. At the same time, Northland is a leading business partner with many of its customers. Bottomline, we have a customer focused leadership team and Northland Equipment is a truck equipment leader in the marketplace.

What Our Client Say's

Our  Team

The Northland Equipment Co., Inc. team will continue to work hard for you every time to ensure you get the quality you expect.

Brian Williams

President & CEO
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Dick Wyss

District Sales Manager
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Adam Williams

Parts & Service Coordinator
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Dennis Thiele

Vice President/CFO
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Joe Simmons

Truck Accessory Sales
Snow and Ice Specialist
Special Project Coordinator
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Bill Schuldt

Inventory Control Coordinator
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Dave Hiller


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Jay Koehler

Inside Sales Coordinator
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Tina Dewey

Office Assistant
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Jeremy Webb

Production Manager      
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Carl Logue

Quality Control Manager
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Looking for a Solution for your Fleet or Truck Equipment?

Contact us today for quote or more information on a certain product or services!!

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